The Scent Lab
There is a particular kind of fame that belongs only to things that were never meant to be famous. A limited-edition crystal bottle, commissioned for a birthday party (albeit a...
In the gleaming towers of Toronto's Financial District, something unexpected is happening. Between power lunches and portfolio reviews, Canada's most influential tastemakers are abandoning their designer fragrances for something altogether...
Picture this: You're sipping your oat milk cortado at Nemesis in Gastown (obviously in your reusable cup), wearing your ethically-sourced merino wool sweater, fresh from hot yoga, and someone compliments...
Listen up, Toronto. We need to talk about that guy in your office who bathes in Axe body spray like it's 2003 and he's heading to a high school dance....
How a generation raised on department stores discovered there's a better way to smell expensive Picture this: It's 2015. You're 25, fresh to NYC, making $65k (which seemed like so...
There's a moment every Williamsburg resident knows well. You're at Smorgasburg, debating between the ramen burger and that impossible-to-pronounce Georgian cheese boat, when someone walks by trailing a scent that...
Bonjour, mes amis! Let's talk about Montreal's worst-kept secret: we're absolutely obsessed with French everything. French fries? Mais oui! French doors? Magnifique! French perfumes sourced directly from Grasse? Oh là...
From the niche mecca of Beverly Boulevard to the botanical perfumers of Venice, Los Angeles has quietly become one of America's great fragrance cities. Here's where to find everything from...
There's a certain audacity to blind buying fragrance. It's the olfactory equivalent of agreeing to a blind date, booking a holiday to a destination you've only seen in photographs, or...
Let's be honest: dropping $400 on a bottle of Tom Ford Lost Cherry feels about as sensible as wearing a tux to the gym. Yet here we are, standing at...
There's a reason why the most memorable encounters involve someone whose scent you can't quite place—it's not drowning the room in vanilla and patchouli, but rather whispering something intimate that...
Let's be honest about Mother's Day gifting for a moment. Somewhere between the wilting petrol station bouquets and the "World's Best Mum" mugs manufactured by companies who have clearly never...
