Perfume tips and insights


YSL's Most Popular Perfumes Ranked—Plus Dupes That Won't Break the Bank - TUOKSU
Jan 06, 2026
There's a particular audacity to Yves Saint Laurent that has always set the house apart....

Trunk Show: The Complete Guide to Louis Vuitton Fragrances (And What to Wear When Your Wallet Says Non) - TUOKSU
Jan 06, 2026
"Luxury is attention to detail, originality, exclusivity, and above all, quality," Coco Chanel once declared—presumably...

Skin Perfumes Redefined: Inside Eau_Eau's Mole•cu•lar Collection - TUOKSU
Jan 06, 2026
There's a quiet revolution happening in perfumery, and it smells like almost nothing—at least at...

Ombre Nomade: The Smoky, Seductive Oud Worth Every Penny - TUOKSU
Jan 06, 2026
There's a certain kind of fragrance that doesn't walk into a room—it makes an entrance....

Fragrance Culture in Chicago: The Midwest's Unlikely Perfume Capital - TUOKSU
Dec 28, 2025
Chicago isn't supposed to be a fragrance city. Not in the way Paris is, or...

How to Know If Your Cologne Has Gone Bad - TUOKSU
Dec 24, 2025
There's a particular kind of disappointment that comes with reaching for your favorite fragrance only...